The newest state-wide sports activities betting statistics, launched in early February, point out a pattern heading in a single path.
Betting with high on-line sportsbooks is on the rise. It’s now not area of interest. It’s now not underground. It’s a mainstream phenomenon.
States Of Play
There are presently 38 states that enable sports activities betting. The most up-to-date additions are Ohio, Massachusetts, Nebraska, Kentucky, and Maine.
In North Carolina, the place regulated sports activities betting has been authorized on eight completely different on-line sports activities betting platforms since March 2024, revenues doubled from December to January.
Figures from the North Carolina State Lottery Commission present a rise from $35.7 million in December, to $74.5 million in January. The improve boosted state tax revenues by 108.7%, from $6.4 million to $13.4 million.
In Maine, the state’s two sportsbooks completed 2024 on a excessive, producing a mixed deal with of greater than $50 million, each month, for the final quarter of the yr; the very best numbers recorded since on-line sports activities betting was legalized in November 2023.
In Illinois, a income dip in December didn’t alter the truth that the state’s six on-line operators generated $14 billion in sports activities betting wagers in 2024.
The income equates to $263.8 million in state taxes; a rise of 75%, in comparison with the $150.3 million collected in 2023. Once once more, DraftKings is the largest participant on the town, accounting for $5 billion of the full 2024 deal with.
And bear in mind, all these numbers are from the months earlier than the Super Bowl when thousands and thousands throughout the nation put their cash the place their mouth is (round $1.39 billion) with NFL betting websites. Things are definitely not slowing down.
Trust The Numbers
Data from geolocation compliance firm Geocomply gives some well timed perception into the state of sports activities betting within the U.S.
The enterprise makes use of geolocation expertise to forestall fraud and guarantee compliance. It displays precisely the place gaming accounts are opened. It is important for the regulated sports activities betting trade within the U.S.
More than 724,400 new on-line wagering accounts had been created throughout Super Bowl weekend; a 14% improve in energetic participant accounts.
Active sports activities betting accounts grew by 20.2% throughout the 2024/2025 NFL season in comparison with the earlier yr.
Anna Sainsbury, CEO and Co-Founder of GeoComply mentioned: “More fans are choosing legal sportsbooks, driven by stronger consumer protections and enhanced user experiences. This means even greater tax revenues to support local communities and promote responsible growth while reducing reliance on illegal sportsbooks,”
2024 additionally noticed on-line sports activities betting crown a brand new champion. New York is now the largest betting market in the country, surpassing its neighbor New Jersey. More than $22.5 billion flowed via the New York betting economic system in 2024, a rise of 185% from 2023.
Online playing remains to be booming. Will it proceed to growth or bust?
Reasons To Boom
More States Cashing in: As of February 2025, there are solely 38 states the place on-line sports activities betting is authorized. If populated states like Texas and California get on board the betting bus, revenues will soar additional.
Tech: In-game motion, AI betting, seamless social media integration. Tech will maintain enterprise effervescent.
Culture: Gambling remains to be related to organized crime within the U.S. Familiarity will normalize.
International Intervention: Competition will invigorate enterprise.
Reasons To Bust
Regulation: The anti-gambling motion is rising nearly as quick as its nemesis. High taxes, strict regulation, and promoting bans will damage.
Market Saturation: When progress slows, companies battle.
Economics: If the economic system tanks, there shall be much less disposable earnings to wager.
Culture: If downside playing will get a grip, the tide of public opinion will flip.
