Playtech, the worldwide provider of video games and expertise for on-line casinos, has introduced the completion of the primary part of its strategic partnership with Hard Rock Digital, the interactive gaming and sports activities betting division of Hard Rock International and Seminole Gaming.
The partnership was initially introduced in March 2023, when Playtech revealed that it had agreed to pay 85 million {dollars} for a single-digit proportion stake in Hard Rock Digital. The buy was half of a bigger deal between the 2 sides, a deal which included the best for Hard Rock Digital to license a spread of Playtech’s expertise options and that iGaming content material.
Since that announcement, Playtech managed to ship a complete vary of video games by way of the Hard Rock Bet platform in New Jersey, which is a proprietary model of Hard Rock Digital. Among the content material delivered we will discover RNG slot video games, desk video games and dwell supplier video games as properly. Moreover, Playtech developed a number of desk video games particularly for Hard Rock Bet, video games which characteristic the operator’s model.
Hard Rock Digital additionally licensed the expertise options and that iGaming content material offered by Playtech, permitting clients to take pleasure in a variety of entertaining and thrilling on line casino video games. This was true for the operator’s purchasers in New Jersey but additionally any future Hard Rock Bet iCasino markets in North America may have entry to Playtech’s content material.
Dedicated Blackjack Table Released
The announcement additionally revealed that the collaboration between the 2 sides led to the discharge of a devoted blackjack desk and that extra such merchandise will observe, “offering Hard Rock players a customized experience.” The two events additionally underlined that this represents “just the beginning of a series of bespoke developments” that might be made due to this partnership.
Hard Rock Digital at the moment presents on-line and retail sports activities betting in Arizona, Florida, Indiana, Ohio, Tennessee, and Virginia, whereas its retail sports activities betting with an built-in on-line sportsbook and on line casino expertise is accessible solely in New Jersey. The operator plans to launch its model in additional American states sooner or later and to broaden to different worldwide markets within the coming years.
Jonathan Doubilet, VicePresident for U.S. Business Operations at Playtech, declared himself “delighted” to have reached the primary milestone of the collaboration and mentioned he was “excited about accelerating the growing partnership with Hard Rock Digital.”
Grant Williams, Senior Vice President at Hard Rock Digital, underlined that the primary devoted desk constructed collectively with Playtech is a approach to supply “legendary entertainment” to the operator’s gamers. “We’re thrilled to introduce Playtech’s offerings to our New Jersey Hard Rock Bet players and look forward to continuing to develop unique digital experiences together as we expand in the U.S. and international markets,” the Hard Rock Digital consultant concluded.
Source: “Playtech and Hard Rock Digital Reach First Milestone Bringing RNG Slots, Table Games and Live Dealer Games to North America“. Playtech. February 6, 2024.