Playtech, one of many world’s most essential suppliers of know-how and content material for the iGaming business, has introduced it signed a reside on line casino settlement with Veikkaus, the state-owned monopoly operator in Finland.
The partnership was shaped on the finish of a rigorous choice course of, which concluded with Playtech securing the successful tender. The two events have agreed to a long-term framework deal, which paves the way in which for an in depth partnership.
The preliminary period of the contract is six years however the settlement accommodates the potential for extension. The deal contains the reside on line casino vertical and is thought to be a major milestone within the collaboration between Playtech and Veikkaus.
In reality, the 2 corporations had been working collectively earlier than, with their cooperation together with on-line on line casino and poker in addition to video lottery terminal machines. Moreover, Playtech equipped a on line casino administration system to Veikkaus and now their collaboration will develop to incorporate reside on line casino know-how and content material.
The deal will see Playtech develop into the unique reside on line casino content material supplier for Veikkaus, providing the Finnish state-owned operator community reside seller video games and likewise unique reside on line casino titles broadcast from a model new Veikkaus-branded studio.
The new reside on line casino studio might be established and operated in considered one of Playtech’s most important studio services and the 2 corporations will work collectively to determine the studio design and performance. The studio will function Finnish-speaking sellers accountable for blackjack and roulette tables.
An Important Milestone
Speaking of the brand new deal with Playtech, Riikka Seppänen, VicePresident for iCasino at Veikkaus, described it as “an important milestone” for the corporate, which has by no means supplied reside seller video games to its clients earlier than.
“With Playtech’s network of Live games and their support in setting up our dedicated Veikkaus-branded studio, we are excited to offer our Finnish players an immersive and authentic gaming experience,” Riikka Seppänen added.
Fredrik Sylvander, Commercial Director at Playtech, declared himself “thrilled” to see his firm get chosen because the unique reside on line casino accomplice for Veikkaus and added that this achievement “is a testament to the strength” of Playtech’s reside on line casino providing.
“We are excited to support Veikkaus in their first launch of Live casino games, providing Finnish players with an exceptional gaming experience,” Fredrik Sylvander added. “Together, we will leverage our expertise and market knowledge to deliver a tailored Live offering that meets the needs of the Finnish market and exceeds the expectations of Veikkaus’ customers.”
Source: “Playtech and Veikkaus Forge Strategic Partnership to Elevate Live Casino Experience in Finland“. Playtech. February 22, 2024.
