Play’n GO’s footprint within the US has been steadily increasing, with the corporate experiencing robust progress and sport success in key markets. From unique partnerships to the discharge of partaking new on-line slot titles, Play’n GO is making waves throughout the nation’s iGaming panorama.
George Olekszy, Head of Game Retention at Play’n GO, not too long ago shared insights into the corporate’s journey and its future plans within the US. At the upcoming G2E Las Vegas occasion, Play’n GO shall be showcasing its video games to business professionals, providing a glimpse into what’s subsequent for the corporate within the US market.
Looking forward, Play’n GO is getting ready to launch a number of new titles within the US, together with Midnight Princess 100 and Oasis of Dead. Additionally, Rise of Olympus Origins is about to be launched round Halloween, constructing on the success of its predecessor.
Piggy Blitz: A Breakout Success in 2024
One of Play’n GO’s most profitable US launches up to now has been Piggy Blitz, which was launched as a BetMGM unique in late December 2023 earlier than going stay in different licensed states in January 2024.
The sport shortly turned successful, attaining the primary spot amongst newly launched video games in New Jersey and the second spot throughout all new US releases inside its first month. By February, Piggy Blitz had secured a spot within the prime 5 video games general, talking volumes concerning the high quality and attraction of the studio’s content material amongst gamers from the United States.
Colt Lightning Firestorm: Another Hit within the Making
Following the success of Piggy Blitz, Play’n GO has seen one other title gaining momentum: Colt Lightning Firestorm. Launched as an unique with BetRivers in August 2024, the sport has already delivered outstanding outcomes, regardless of being out there completely for half of its launch interval.
Olekszy shared his optimism concerning the sport’s future, stating:
“It’s fair to say the performance has been pretty staggering, made all the more remarkable when you consider it was a single-operator exclusive for half of its US lifespan. We’ll have more firm facts and figures to share in the coming weeks, but it wouldn’t surprise me if Colt Lightning Firestorm became one of our best performing games in the US in the very near future.”
Play’n GO’s Grid Slots Make an Impact with Midnight Princess Power of Love
The Midnight Princess Power of Love launch marks Play’n GO’s enlargement of its common Moon Princess collection within the US.
Known for pioneering grid slots, Play’n GO has seen nice success with titles like Reactoonz and Rise of Olympus 100 within the US market. The firm is now seeing comparable outcomes with Midnight Princess Power of Love, because it shortly positive aspects traction amongst gamers.
A Bright Future for Play’n GO within the US
Since getting into the US market in 2022, Play’n GO has expanded its operations to 5 states-West Virginia, New Jersey, Pennsylvania, Michigan, and Connecticut, getting into partnerships with main operators like Rush Street Interactive and BetMGM. With plans for continued progress, the corporate is positioning itself for long-term success.
As Olekszy identified:
“Our hope, like everyone else in the industry, is that more individual states will continue to open up over the coming months and years, and when they do, we’ll be ready. We have a publicly stated goal of being active in every regulated market in the world, and we plan to keep that promise.”
Source:
“Play’n GO – Taking the USA by Storm”, playngo.com, September 11, 2024
