1 / 4 of American adults (68 million) plan to wager $15.5 billion on this yr’s NCAA Men’s Division I Basketball Tournament, in line with a brand new survey from the American Gaming Association, the on line casino business’s prime lobbying group.
Sports betting is dwell and authorized in over 30 states.
Thirty-one million American adults plan to put a standard sports activities wager on-line, at a retail sportsbook or with a bookie, with 21.5 million planning to wager casually with mates and 56.3 million planning to take part in a bracket contest.
“March Madness is one of the best traditions in American sports—and America’s most wagered-on competition,” stated AGA President and CEO Bill Miller. “Critically, the expansion of regulated sports betting over the past five years has brought safeguards to more than half of American adults who can now bet legally in their home market.”
The development in March Madness betting is pushed by a resurgence of bracket contests and Americans profiting from the growth of authorized on-line wagering. Three-fourths of on-line bettors say this will probably be their first time betting on March Madness on-line.
While 18 million extra American adults plan to wager on March Madness in comparison with final month’s Super Bowl, Americans are anticipated to wager half a billion {dollars} much less on the match than they deliberate to wager on the Big Game.
Since final yr’s match, Kansas, Massachusetts and Ohio have launched retail and cell sports activities betting markets, whereas Maryland has launched cell wagering. With 67 video games over three weeks, this yr’s March Madness would be the first to characteristic Las Vegas as a regional host location.
Among bettors, Kentucky is the most well-liked option to win the nationwide title (9%), adopted by Texas A&M (8%), and Gonzaga, UCLA and Alabama (6%).
Morning Consult carried out the net survey on behalf of the AGA between March 1-3 amongst a nationwide pattern of two,200 adults. The margin of error is +/- 2 %.
