North American horseplayers now have a contemporary wagering alternative as 1/ST expands its worldwide footprint via newly enhanced access to Turkish horse racing. The racing and wagering firm is extending its international technique by strengthening its partnership with the Jockey Club of Turkey and tapping key know-how and distribution alliances to ship the content material throughout regulated advance deposit wagering (ADW) markets.
The initiative marks one other step in 1/ST’s broader mission to diversify its worldwide betting portfolio and introduce aggressive abroad racing to home bettors. With Turkish racing now obtainable to wagering prospects throughout the U.S. and Canada, the corporate continues constructing on its international racing distribution mannequin.
Broader Access for Turkish Racing
The rollout allows pool betting on Turkish races via ADW channels in authorised North American jurisdictions. According to the announcement, betting on Turkish events is accessible on each desktop and cellular platforms the place ADW wagering is allowed.
Content supply is supported by a number of companions, together with Premier Gateway International internet hosting and Sky Racing World, guaranteeing a dependable pipeline for bettors. As famous within the sources, the content material is being distributed through 1/ST Technology’s AmTote wagering system and thru international networks reminiscent of Racing1, which already handles main worldwide markets like ARC, RMG, and Tabcorp.
“This agreement once again shows the power and agility that our global strategic alliances are fostering across both parimutuel and fixed-odds formats,” stated Simon Fraser, SVP International at 1/ST Content, in line with Thoroughbred Daily News. “These complementary long-term partnerships are bringing an international racing experience to wider audiences across the planet, all seamlessly unlocked via the state-of-the-art technology at the core of our AmTote platform.”
Bet Types and Market Expansion Plans
The betting menu mirrors 1/ST’s customary choices, permitting prospects to wager on win, place, and present swimming pools, together with common unique choices. Among the featured unique bets are exacta, quinella, swinger, trifecta, Pick 3, and Pick 4 contests. The providing aligns with the corporate’s emphasis on strong wagering codecs that attraction to each leisure and seasoned bettors.
In addition to serving bettors within the U.S. and Canada, the settlement additionally extends to pick out territories in South America and is predicted to achieve different main racing areas. According to 1/ST, the content material will quickly increase into markets like Australia and Germany via worldwide pool commingling partnerships involving Tabcorp and German Tote.
Turkish racing is acknowledged for deep fields and aggressive races, options that traditionally drive larger wagering exercise. The lineup contains marquee occasions such because the Gazi Derby, Bosphorus Cup, and Topkapi Trophy.
Technology Backbone and Strategic Growth
Underpinning this enlargement is the AmTote Spectrum platform, which processes over $5 billion in annual wagers. The ADW know-how is touted as a key differentiator in enhancing the bettor expertise whereas supporting massive, various racing portfolios.
“Our flourishing TJK racing product also harnesses a broader array of bet types and services, demonstrating how a growing cohesion between our varied international partners is helping to return value to the genuine stakeholders of the sport in any given jurisdiction,” Fraser added.
On the Turkish facet, executives expressed confidence within the collaboration’s continued progress. “Consequently, we feel sure that this is a collaboration which will continue to mark off new firsts to drive growth and generate diversified revenues for our own domestic racing from the international marketplace,” said Jockey Club of Turkey CEO Tuncel Aydın. He additionally praised the platform, saying, “We’ve been truly impressed by the accuracy and reliability of 1/ST CONTENT and AmTote’s betting technology and comprehensive global distribution.”
Recent Acquisition Strengthens Platform Portfolio
This newest enlargement follows 1/ST’s acquisition of DRF Bets earlier this yr, bought from Affinity Interactive. The platform has since been rebranded as 1/ST BET PRO and joins Xpressbet underneath the corporate’s know-how umbrella, additional strengthening its ADW choices.
With the Turkish racing partnership dwell and extra territories in sight, 1/ST continues positioning itself as a central gateway for worldwide racing content material throughout North America.
